Search Engine Optimization (SEO)
SEO: A verb, a noun, an adjective, and the key element of your business’ online success
You cannot talk about websites without talking about search engine optimization (SEO). While most companies will try and drown you in industry buzzwords to the point that you’re so confused that you’ll pay whatever price they ask to do ongoing SEO work, Lifted Logic believes in education and transparency. We love to educate our clients on what search engine optimization is and entails, and then we’ll show them the best practices, and let clients decide whether they want us to provide them with ongoing SEO work.
“Trust is the #1 SEO ranking factor. Earn trust from your visitors (through providing great content) and search engines will follow suit. Establish yourself as an expert—create excellent content that people will want to link to and share. Keep a long term focus; tricks and shortcuts are not the way to earn trust.”
Lifted Logic uses only White Hat SEO methods
When it comes down to it, SEO can make or break a company. When improperly managed, SEO can make a business seam cheap or schemy, and we all know that no one will turn to a business like that. An additional concern when it comes to bad SEO (otherwise known as Black Hat SEO) is the inevitable moment when Google catches on to your sketchy practices and penalizes your website to ensure that you’ll never appear in the first page of results.
We are committed to sustainable SEO methods to grow your business
A Black Hat SEO is constantly trying to bend the rules and manipulate Google’s algorithm to exploit loopholes and improve search engine ranking artificially, rather than just doing things the correct way to begin with. Eventually, Google will uncover the ways that people are exploiting search rankings, punish them, and then adjust accordingly.
When you do things the right way, with White Hat SEO, through sustainable content creation, SEO blogging and clean code an algorithm change will rarely have an effect on your search results.
Fill out the form to the left or give Lifted Logic a call today. We can’t wait to share our SEO knowledge with you!