Keep your visitors up to date.
If a picture speaks a thousand words, video blogs speak about 24,000 words a second.
Blogging from the built-in blog that we add on your site is a great way to make sure every visitor knows what’s been going on in the world of your company recently. Since few businesses are currently taking advantage of the benefits that video blogs offer, video blogs are a great way to help you stand out from the crowd and rise above the noise of your industry.
As we’ve said, the statistics show that people are way more likely to connect to imagery before text.
After Facebook introduced profiles for brands with visual content, user engagement increased by 65%. Additionally, 85% of the online audience in the US watches videos online, with the 25-34 group (a largely targeted market) watching the most. It’s also been observed that users are nearly 80% more likely to purchase a product or service after seeing a video about it.
The benefits of video blogs include:
- Reaching a wider audience, as YouTube is the second most popular search engine behind Google
- Increased user understanding of your business and its products or services
- Highlighting your passion through a visual for your business helps build an emotional connection with potential clients
New, useful content also offers an SEO boost
Regular, informative posts also greatly increase the search engine optimization rating of your site, as the additional content helps you get discovered more frequently. Video blogs are a great way to pack a ton of great information into an engaging and beautiful package.
Lifted Logic offers convenient and professional videography services for any video blogging needs that you may have. Be sure to get in touch with us today to learn more about what we can do for your business!